{
  "schema_version": 1,
  "slug": "pumas",
  "title": "Pumas",
  "canonical_url": "https://signalmeaning.com/signals/pumas/",
  "json_url": "https://signalmeaning.com/data/signals/pumas.json",
  "summary": "Mixed brand and club attention: PUMA brand product rollouts and match/goal voting highlight dual brand-team interest",
  "why_now": "Coverage of a new sneaker and a club match/goal vote are concurrent in the Jobs evidence, creating overlapping search volume for the same surface query.",
  "evidence_summary": "News items reference both PUMA brand product launches/collabs and match-related content for 'Pumas' the soccer club; this combination drives both commerce and sports engagement signals.",
  "caveat": "Signal Type: Sports Brand / Sponsorship Signal",
  "collected_at": "Thu, 10 Sep 2026 20:10:00 -0700",
  "signal_type": "Sports Brand / Sponsorship Signal",
  "score": 75.0,
  "score_field": "adjusted_score",
  "state": "PUBLISH",
  "evidence": [
    "- Official Look at the PUMA CELL GEO 1 CAGE JL-AL - Hypebeast"
  ],
  "sources": [
    {
      "label": "Official Look at the PUMA CELL GEO 1 CAGE JL-AL - Hypebeast",
      "source": "Hypebeast",
      "url": "https://news.google.com/rss/articles/CBMilgFBVV95cUxNNkc5NDhQdEE4cEZJMkNiVUFTcmxjZWZIMWVVTERvQkZCdWRPRDh6MDFxSjFGYmtWaUFDcC10Wk5NcUM3NmNVS05vaXlMVVVDWkk4NGdpYXBOUmtCQnN1Mlk1VkQwOEUwdGJSZ3gxU1lMT1dRck1oMnFFQndVZVJyM3RKbU1EQ3A2Qk1ZWDhUaTdZWGdxQVE?oc=5"
    }
  ],
  "provenance": {
    "record_id": "202609111301_signal_Quality-6-pumas",
    "batch_id": "202609111301",
    "input_files": {
      "Quality": "202609111301_signal_Quality.txt",
      "Musk": "202609111301_signal_Musk.txt",
      "Kurzweil": "202609111258_signal_Kurzweil.txt",
      "Jobs": "202609111256_signal_Jobs.txt",
      "Buffett": "202609111255_signal_Buffett.txt",
      "Bezos": "202609111255_signal_Bezos.txt"
    }
  }
}