{
  "schema_version": 1,
  "slug": "kelly-stafford",
  "title": "Kelly Stafford",
  "canonical_url": "https://signalmeaning.com/signals/kelly-stafford/",
  "json_url": "https://signalmeaning.com/data/signals/kelly-stafford.json",
  "summary": "Public interest in Kelly Stafford (Matthew Stafford's spouse) due to pregame/social coverage",
  "why_now": "Coverage clustered around a recent high-profile game and associated pregame behavior, producing immediate visual and social curiosity.",
  "evidence_summary": "- Lifestyle and sports outlets (Sports Illustrated, New York Post, Just Jared) published pieces and photos highlighting Kelly Stafford's game-day appearances and family profile - Human-interest and photo-heavy coverage typically increases searches for celebrity spouses and family members during high-profile games - Multiple outlets focus on social/pregame behavior rather than sports performance, indicating celebrity-interest signal",
  "caveat": "Signal Type: Entertainment / Celebrity Attention",
  "collected_at": "Sun, 27 Sep 2026 20:10:00 -0700",
  "signal_type": "Entertainment / Celebrity Attention",
  "score": 60.0,
  "score_field": "adjusted_score",
  "state": "PUBLISH",
  "evidence": [
    "Rams QB Matthew Stafford's Wife Kelly Gives Fans a Peek at Her Denver Trip - Sports Illustrated",
    "Matthew Stafford’s wife Kelly gets rowdy with pregame shot before Rams game - New York Post"
  ],
  "sources": [
    {
      "label": "Rams QB Matthew Stafford's Wife Kelly Gives Fans a Peek at Her Denver Trip - Sports Illustrated",
      "source": "Sports Illustrated",
      "url": "https://news.google.com/rss/articles/CBMirgFBVV95cUxOc2VuUlo2S0VSLW5rcEVHRnpteVhqVnI0Nm9LMWVUY2hISVMtQTczLVVxOWZ2a3ZjeXhLZVBWa09GOHVjM1NDeVZUd05iamIxVDRMRk5WUHc1TzFSdV9HZ2ZacU9zNFZqcTZDLTFSdWpMbW1VZEdrSWRpamNtZjRVaW95UDZJUlR0RFJqMElQbXdCVnRIbkVHMW1FcDJvVlJFWVRJWUZ2QTc2b3pIOXc?oc=5"
    }
  ],
  "provenance": {
    "record_id": "202609281300_signal_Quality-5-kelly-stafford",
    "batch_id": "202609281300",
    "input_files": {
      "Quality": "202609281300_signal_Quality.txt",
      "Musk": "202609281300_signal_Musk.txt",
      "Kurzweil": "202609281257_signal_Kurzweil.txt",
      "Jobs": "202609281256_signal_Jobs.txt",
      "Buffett": "202609281255_signal_Buffett.txt",
      "Bezos": "202609281255_signal_Bezos.txt"
    }
  }
}