{
  "schema_version": 1,
  "slug": "big-brother-2026",
  "title": "BIG Brother 2026",
  "canonical_url": "https://signalmeaning.com/signals/big-brother-2026/",
  "json_url": "https://signalmeaning.com/data/signals/big-brother-2026.json",
  "summary": "Network and streaming changes for Big Brother S28 (live feeds, cast 'Broveal') driving publicity and platform engagement",
  "why_now": "Deadline, EW, and Gold Derby reports about the cast reveal and live-feed distribution coincide with pre-season promotion windows where audience acquisition is most valuable.",
  "evidence_summary": "- Gold Derby reports the ‘Big Brother 28’ cast and a special ‘Broveal’ livestream (cast reveal publicity). - Deadline reports CBS will debut live feeds on YouTube for limited periods and details the Broveal special (platform/live-feed change). - Entertainment Weekly notes schedule/format changes to live feeds and cast reveal timing for season 28 (program strategy shift).",
  "caveat": "Engagement lift depends on live-feed promotion effectiveness and whether YouTube windows cannibalize or complement CBS viewership; early metrics will determine strategic interpretation.",
  "signal_type": "Streaming / Franchise Entertainment Signal",
  "score": 72.0,
  "score_field": "adjusted_score",
  "state": "PUBLISH",
  "provenance": {
    "record_id": "202607080050_signal_Quality-0-big-brother-2026",
    "batch_id": "202607080050",
    "input_files": {
      "Quality": "202607080050_signal_Quality.txt",
      "Musk": "202607072041_signal_Musk.txt",
      "Kurzweil": "202607072031_signal_Kurzweil.txt",
      "Jobs": "202607072021_signal_Jobs.txt",
      "Buffett": "202607072010_signal_Buffett.txt",
      "Bezos": "202607072000_signal_Bezos.txt"
    }
  }
}